Tag Archives: discounting

Why have deep discounts stopped working for some retailers?

Over the past 9 months, moderate and up-scale retailers have resorted to unprecedented deep discounts to drive sales and maintain store traffic.  And it worked, for a while.
Now, it looks like these price promotions have begun to wear out.  The Wall Street Journal had a very interesting article on the topic the other day Discounting [...]

Posted in Advertising, Consumer Spending, Consumer behavior | Also tagged , , , , , , | 3 Comments