Comments for Market Research Insights. http://www.in-depthresearch.com/blog The In-Depth Research blog. Current topics in marketing and market research. Mon, 06 Sep 2010 13:47:05 +0000 hourly 1 Comment on Why have deep discounts stopped working for some retailers? by Carmelina Yetsko http://www.in-depthresearch.com/blog/?p=535&cpage=1#comment-6566 Carmelina Yetsko Sun, 01 Aug 2010 18:10:45 +0000 http://www.in-depthresearch.com/blog/?p=535#comment-6566 Consumers nowadays are very clever when it comes to purchasing. And some would opt to buy an item that is on sale rather than regular priced item. But sad to say that the "on sale" item is an "old stock" :( Consumers nowadays are very clever when it comes to purchasing. And some would opt to buy an item that is on sale rather than regular priced item. But sad to say that the “on sale” item is an “old stock” :(

]]> Comment on Has Social Networking reached the saturation point? by Vance Marriner http://www.in-depthresearch.com/blog/?p=547&cpage=1#comment-5886 Vance Marriner Fri, 09 Jul 2010 13:44:27 +0000 http://www.in-depthresearch.com/blog/?p=547#comment-5886 This is a great post and look at how social media is at a bit of a crossroads now. In many ways, the current social media environment reminds me of the early days of television: consumers didn't pay for content and marketers were still trying to figure out the best ways to communicate with the large audience that had been assembled. In the short term, I think the revenue is more likely to come from advertising or other corporatre sources rather than paid subscriptions from the users. As more and more companies build marketing strategies around social media, there is more value in the sites to them than there is to the average user. This is a great post and look at how social media is at a bit of a crossroads now. In many ways, the current social media environment reminds me of the early days of television: consumers didn’t pay for content and marketers were still trying to figure out the best ways to communicate with the large audience that had been assembled.

In the short term, I think the revenue is more likely to come from advertising or other corporatre sources rather than paid subscriptions from the users. As more and more companies build marketing strategies around social media, there is more value in the sites to them than there is to the average user.

]]> Comment on Amazon looks forward while HP looks backward. by grafgurdy http://www.in-depthresearch.com/blog/?p=373&cpage=1#comment-4112 grafgurdy Sun, 07 Mar 2010 03:34:03 +0000 http://www.in-depthresearch.com/blog/?p=373#comment-4112 Thanks for writing, I very much liked your newest post. I think you should post more frequently, you evidently have natural ability for blogging! Thanks for writing, I very much liked your newest post. I think you should post more frequently, you evidently have natural ability for blogging!

]]> Comment on Why have deep discounts stopped working for some retailers? by Jason Greenwood http://www.in-depthresearch.com/blog/?p=535&cpage=1#comment-2589 Jason Greenwood Sat, 07 Nov 2009 04:53:30 +0000 http://www.in-depthresearch.com/blog/?p=535#comment-2589 Enjoyed your insights on this subject. I'm a brand new marketing blogger -- just getting the hang of it actually. But I blogged on this topic a couple weeks ago, see "A value is a discount, except when it isn't "...made a few observations, like discounting is often the worse way to communicate value (ironic!), and value is always in style, in great and horrible economies. I also said that if want to be known as a value brand, then it's better to focus on providing greater worth vs. a cheaper price. Thanks for the piece! Enjoyed your insights on this subject. I’m a brand new marketing blogger — just getting the hang of it actually. But I blogged on this topic a couple weeks ago, see “A value is a discount, except when it isn’t “…made a few observations, like discounting is often the worse way to communicate value (ironic!), and value is always in style, in great and horrible economies. I also said that if want to be known as a value brand, then it’s better to focus on providing greater worth vs. a cheaper price. Thanks for the piece!

]]> Comment on Has Social Networking reached the saturation point? by Marketing Research http://www.in-depthresearch.com/blog/?p=547&cpage=1#comment-2373 Marketing Research Thu, 29 Oct 2009 09:25:26 +0000 http://www.in-depthresearch.com/blog/?p=547#comment-2373 You have done good analysis, keep us updating. You have done good analysis, keep us updating.

]]> Comment on Dangers in marketing to Generational Cohorts. by Mr. Capone-E http://www.in-depthresearch.com/blog/?p=301&cpage=1#comment-1296 Mr. Capone-E Mon, 31 Aug 2009 02:59:28 +0000 http://www.in-depthresearch.com/blog/?p=301#comment-1296 Nice write up...usually I never reply to these thing but this time I will,Thanks for the great info. Nice write up…usually I never reply to these thing but this time I will,Thanks for the great info.

]]> Comment on Technology helps seniors to take their medicine. by Ian http://www.in-depthresearch.com/blog/?p=522&cpage=1#comment-997 Ian Tue, 11 Aug 2009 18:27:38 +0000 http://www.in-depthresearch.com/blog/?p=522#comment-997 I agree with most of what you’re saying. I post similar on my blog. Here’s part of what I said… There is an area of life that for many of us, is a big unanswered question. When we are in the decades of working hard to support a family and raise kids, we don’t have as much time to deal with big unanswered questions. Philosophy and things having to do with ideas often take a back seat to the necessities of life. If you want to check out the full context and leave a comment you can check out the full post here… http://www.theelderlyblog.com/ Talk to you later, Ian I agree with most of what you’re saying. I post
similar on my blog.

Here’s part of what I said…

There is an area of life that for many of us, is a big unanswered question. When we are in the decades of working hard to support a family and raise kids, we don’t have as much time to deal with big unanswered questions. Philosophy and things having to do with ideas often take a back seat to the necessities of life.

If you want to check out the full context and leave a comment
you can check out the full post here…

http://www.theelderlyblog.com/

Talk to you later,
Ian

]]> Comment on TV networks fighting a losing battle for control. by Lachlan http://www.in-depthresearch.com/blog/?p=358&cpage=1#comment-731 Lachlan Sat, 25 Jul 2009 04:28:48 +0000 http://www.in-depthresearch.com/blog/?p=358#comment-731 The most thorough and informative information I have found. Enjoyed it immensely. The most thorough and informative information I have found. Enjoyed it immensely.

]]> Comment on Has Social Networking reached the saturation point? by Clare http://www.in-depthresearch.com/blog/?p=547&cpage=1#comment-724 Clare Fri, 24 Jul 2009 13:16:32 +0000 http://www.in-depthresearch.com/blog/?p=547#comment-724 Very interesting article, however I think in the future these sites will become less busy as more and more people and businesses develop there own web 2.0 websites. Creating their own niche communities instead of struggling finding a real use for Twitter! Very interesting article, however I think in the future these sites will become less busy as more and more people and businesses develop there own web 2.0 websites. Creating their own niche communities instead of struggling finding a real use for Twitter!

]]> Comment on Has Social Networking reached the saturation point? by Justin http://www.in-depthresearch.com/blog/?p=547&cpage=1#comment-676 Justin Mon, 20 Jul 2009 21:50:53 +0000 http://www.in-depthresearch.com/blog/?p=547#comment-676 Jacob, thanks for sharing, this is really intriguing stuff! :) Jacob, thanks for sharing, this is really intriguing stuff! :)

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